Tag Generator

Contents

1. Publisher Account

2. SSP Endpoint Setup

3. Tag Generator


Tag Generator is used only for direct connections. It generates a JS code/ Prebid JS which can be inserted directly at your publisher's website.

There are three steps you need to take:

1. A Publisher for which a Tag will be generated should be created.

2. An Endpoint for the Publisher should be created.

3. A Tag should be generated.

1. Publisher Account

Click Admin Setup at your admin panel, select Publishers and click Add Publisher.

Fill in a Publisher Name and Commission for this publisher (the commission is deducted from CPM):

2. SSP Endpoint Setup

a) go to RTB Endpoints Tab in your admin panel and click on " Add SSP Endpoint" button

b) fill in all the required fields

Please make sure to select Direct Integration Type and ADM Impressions Count. 

More detailed instructions on how to create a new SSP endpoint can be found  here.

3. Tag Generator

Click tab Tags at your admin panel and select the type of traffic you’d like to generate a tag for. It can be Display, Native, Video and Pop.

Now you can choose a Publisher and SSP that have been created at previous steps. 


Display

Publisher

Select a publisher that will be sending traffic.

SSP Endpoint

Select the SSP this publisher should be connected to (it was previously created).

Site ID

Enter an ID which identifies the Ad slot being sold.

Placement ID

Enter an ID which identifies the specific ad placement.

Ad Size

Select the size of the Ad slot being sold, for example: 300x250.

Bidfloor

Enter a minimum CPM you'd like to sell traffic at. Please note the higher the CPM provided in this field, the lower the ad coverage. 

Passback tag

Put any HTML or JS code if you want fill inventory, for example: <script src="//ad_script.js"></script>. This passback will be added to the JS code/ Prebid JS.

To finish the process, click on "Generate Tag" button.


Native

Publisher

Select a publisher that will be sending traffic.

SSP Endpoint

Select the SSP this publisher should be connected to (it was previously created).

Site ID

Enter an ID which identifies the Ad slot being sold.

Placement ID

Enter an ID which identifies the specific ad placement.

Bidfloor

Enter a minimum CPM you'd like to sell traffic at. Please note the higher the CPM provided in this field, the lower the ad coverage. 

Number of Rows

Number of rows for native blocks. The number of blocks depends on the width of your tag container.

Passback tag

Put any HTML or JS code if you want fill inventory, for example: <script src="//ad_script.js"></script>. This passback will be added to the JS code/ Prebid JS.

To finish the process, click on "Generate Tag" button.


Video

Publisher

Select a publisher that will be sending traffic.

SSP Endpoint

Select the SSP this publisher should be connected to (it was previously created).

Site ID

Enter an ID which identifies the Ad slot being sold.

Placement ID

Enter an ID which identifies the specific ad placement.

Player Size

The size of the Ad slot being sold, for example: 300x250

To finish the process, click on "Generate Tag" button.

Pop

Publisher

Select a publisher that will be sending traffic.

SSP Endpoint

Select the SSP this publisher should be connected to (it was previously created).

Site ID

Enter an ID which identifies the Ad slot being sold.

Placement ID

Enter an ID which identifies the specific ad placement.

To finish the process, click on "Generate Tag" button.

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